GOOD FOR THE PLANET: Sustainably made in the UK to the highest standards. Pura’s wipes are made from biodegradable plant fibres from sustainable sources and are 100% plastic-free, certified Vegan and cruelty-free. We use a soft resealable lid to minimise our plastic content and keep wipes fresh. Our packaging is recyclable.
TOUGH BUT GENTLE: Larger than your typical wipes and made with just the right amount of moisture, our wipes are great on bottoms, hands and faces and really clean up when it comes to the biggest of messes. Gentle on skin and the planet, tough on everything else.
USING BUSINESS FOR GOOD: Pura is a certified B-Corp and a Carbon Neutral business.
BENEFICIAL FOR INFANTS: Our gentle wipes are made with 99% water and organic aloe vera, are EWG Verified and Allergy UK certified, and do not include fragrance, alcohol, parabens, or chlorine. They are Totally Chlorine Free, hypoallergenic, and PH balanced, making them suitable for newborns, toddlers, and those with sensitive or eczema-prone skin.
TRUSTED BY PARENTS: Made in the UK to the highest standards, Pura wipes have won multiple awards, voted for by real parents.